Some of you may be wondering why we decided to lower our prices. Is it because people aren't buying our products? Are we cutting costs by moving away from our green business practices? The truth is MORE people and MORE boutiques than ever have bought our products and love our line, especially our new collection! And we're not changing a thing in terms of how we do business; all of our pieces will continue to be made in San Francisco using the most eco friendly materials ever.
Here are the three reasons we lowered our prices:1) The eco fashion market doesn't have to be a luxury market. When I see Stella McCartney's lovely clothing and Gucci's new eco-friendly loafers I sigh a little. While it's important that well-known fashion brands embrace more ethical practices, materials, and manufacturing, the eco market doesn't have to be a luxury market. I want anyone to be able to afford our high quality, eco-friendly pieces without breaking the bank, or worrying about going over this month's budget. I realized that if I can lower the prices so that more women can afford our products, why not?
2) I believe in our products so much that I want more women to give them a try. I don't want the price of our pieces to keep you from trying ALL the crazy colorful pieces we make! It's hard to show online what vegan suede and wool felt feel like--they're super soft and light--so if more women rock our pieces and show each other that eco can be chic AND affordable, we're changing fashion together. And that's feisty. :)
3) You should mix, match, stack, color block, and make those outfits pop! We're rolling out even more designs and colors this year and you need some more extra feistyelles to start playing with your jewelry. Every morning, I get dressed and add jewelry on at the end. I stack and flip different colors and designs together (that's how I figure out our stacked designs for the shop!) and I come up with more crazy, fun combos than you see on the site. Now you try! Take your pieces off the hoop and start making up new combinations. If you take our sweet pastel lotus earrings and stack them over our popping neon lotus pieces, that's a killer new pair of earrings! You know you get 6-earrings-in-1 with each stacked pair so think of how many awesome combinations you'd get if you had two or three pairs...
I hope you're down with our reasons for lower prices. :) And if you're local or traveling to SF in the coming weeks, come find us at Unique SF and Renegade SF.
Stay feisty!
